ART FOR A MORE IMAGINATIVE LIFE
Explore original art, illustrated workbooks and everyday favourites that invite you to pause, imagine and discover more about yourself. By Finnish artist Aino Papinniemi.
ART FOR A MORE IMAGINATIVE LIFE
Featured
Life Clarity Workbook: For adults who are tired of waiting for better times.
You want something to change, but don’t know where to start. This digital workbook helps you understand what matters, recognise what’s draining you and choose one concrete next step.
I’ve brought together my coaching experience and original art to create space for honest reflection. And yes, I’m pretty darn proud of it.
Pre-order for 19 €. Delivered to your inbox on 15th November 2026.
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“The painting feels like something from a fairy tale — a safe haven where we can pause for a moment, away from the turmoil of the world.”
Where art meets inner adventure
Aatelma is a Finnish artist-led brand inspired by nature, imagination and the human mind.
Drawing on a lifelong love of art and over a decade of wellbeing coaching, I create paintings and stories that invite wonder, reflection and fresh perspectives.
There might be magic here. A little adventure, too. And perhaps something that helps you discover more about yourself.
Slideshow
Meet the artist
AINO PAPINNIEMI
Hi, I’m Aino, an artist from Finland. With its forests, countless lakes, dark winters and light-filled summer nights, my home country is an endless source of inspiration for someone who loves nature and fantasy.
I’m also an art director and entrepreneur with a curious mind. I love bringing my different passions together to create something unexpected. Aatelma is where those ideas come to life, and there’s always a new story waiting to unfold.
Letters from Aatelma
Art, stories, new works and curious things from our world — delivered occasionally to your digital inbox.
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